نظرة عامة على الوظيفة
- مستوي الخبرة
- +5 سنوات
- نوع العمل
- دوام كامل
- نوع مكان العمل
- Not specified
- الموقع
- القاهرة
- Job function
- التسويق والعلاقات العامة
- اخر موعد للتقديم
- 30 أبريل 2022
عن الوظيفة
- Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
- Track, report, and analyze website analytics and PPC initiatives and campaigns.
- Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
- Optimize copy and landing pages for search engine marketing.
- Perform ongoing keyword discovery, expansion and optimization.
- Research and implement search engine optimization recommendations.
- Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
- Work with editorial and marketing teams to drive SEO in content creation and content programming.
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
Job responsibilities:
- Proven SEO experience.
- Proven SEM experience managing PPC campaigns across Google, YouTube.
- Solid understanding of performance marketing, conversion, and online customer acquisition.
- In-depth experience with website analytics tools (e.g, Google Analytics, google ad words).
- Working knowledge of HTML, CSS, and JavaScript development and constraints (Magneto).
- Knowledge of ranking factors and search engine algorithms.
- Up-to-date with the latest trends and best practices in SEO and SEM.
المهارات
التسويق والعلاقات العامة