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Hala is a learning and development professional, with more than 11 years of experience in the people development field. Through her years of experience, Hala delivered more than 14,000 hours among the different learning & development activities; starting from learning design and development, learning consultancy, training delivery, and coaching.
Hala is originally a Computer Engineer, whose passion for learning & people development started early on. Hala's professional journey started in 2008, where she joined LOGIC for Training & HR development for three years, in the Research & Development department, followed by leading the public business line & regional operations, where she got vast exposure on the whole spectrum of the industry dynamics. In 2011, she started her journey with Impact for Learning & Development, as one of the founders' team. Since then, and up to March 2018, she has been accountable for establishing & leading the Learning Design and Development function, with all its activities, starting from the strategic level & direction, identity, portfolio, to managing the executional level, with Impact turning to be one of the most reputable and promising Learning & Development organizations in the Egyptian market. In March 2018, Hala has started her freelance consultancy journey, freelancing with many of the top learning and development organizations in the Egyptian market, and being the Master Trainer of “The Trainer” certificate in ESLSCA Business School since then, & finally, she has joined Edge Consultants as an independent consultant, in the capacity of Organization’s Design & Development Advisor
Hala's professional journey enabled her to work on various learning & development assignments with many of the most reputable organizations in the Egyptian market with remarkable success. Sample of clients include:
Vodafone Egypt, Schneider Electric, MCV, Mountain View, Dreem Invensys, Te-Data, Enppi, DMG, AUC, Emaar, Corplease, Barclays, Etisalat, EgyTrans, Wasla, QNB, General Motors, Shlumberger, Emaar, Siemens, Procter & Gamble, Alex Bank, NBE, ILO, Pepsico, Beyti, Egyptian Parliment & more .
On an Academic level, Hala is currently pursuing her psychology studies, as well, she's certified from many of the top learning & development organizations worldwide: certified facilitator from Paradigm Learning International, certified facilitator from KnolSkape International, certified Gallup Strengths Finder Coach, Professional ICF Life Coach, and finally, certified behavior analyst from Huthwaite International
Setting & implementing the function's yearly strategy & direction Leading, managing, & coaching the LD&D team Partnering with clients for designing and developing their Learning & Development solutions, including the different phases: - Learning Needs Analysis - Solution Design - Content Development - Solution Implementation & Delivery - Solution Evaluation & Reinforcement Courses Delivery & Coaching Assignments Managing & expanding IMPACT's international affiliates portfolio Building IMPACT's locally developed courses' library
-Implementing the organization's strategy within the LD&D scope -Building IMPACT's local & international L&D Portfolio -Team Leadership & Coaching -Learning Solutions Design & Development -Content Design & Development -Trainers Recruitment, Management, & Qualification
-Establishing the corporate training function at IMPACT -Recruiting, training, and developing the LD&D team - Building IMPACT's LD&D identity & base portfolio -Learning Solutions Design & Development -IMPACT courses' content Design & Development -Trainers Recruitment, Management, & Qualification
- Analyze, Plan, and implement the yearly public business line plan -Leading & implementing business development activities for the public business line - Leading the marketing activities for the public business line - Managing the public business line team - Handling LOGIC's regional offices' operational requests - Organizing LOGIC's training events
-Recruiting & qualifying trainers - Researching, designing and developing training courses - Upgrading training courses - Designing customized training solutions for clients according to their training needs - Trainers' Management
Engineering at Cairo University ( 2002 - 2007 )
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