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Job Overview
- Experience Level
- +1 year
- Employment Type
- Full-time
- Workplace Type
- Not specified
- Location
- Cairo
- Job function
- Customer Service
- Application Deadline
- 18 September 2024
About the Role
Plan and execute all digital marketing, including SEO/SEM, marketing database, email,
social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Monitor and report on web traffic and source analytics against KPIs
Identify advertising trends and insights, and optimize spend and performance based on the insights
Acquire new leads and potential clients
Brainstorm new and innovative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with agencies and other partners
Job responsibilities:
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns Design, build and maintain our social media presence Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs) Monitor and report on web traffic and source analytics against KPIs Identify advertising trends and insights, and optimize spend and performance based on the insights Acquire new leads and potential clients Brainstorm new and innovative growth strategies Plan, execute, and measure experiments and conversion tests Collaborate with agencies and other partners
Requirements
BS/MS degree in marketing or a related field 3 - 5 years of experience Proven working experience in digital marketing Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and display advertising campaigns Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate Solid knowledge of website analytics tools such as Google Analytics Experience in optimizing landing pages and user funnels Experience in setting up and optimizing Google AdWords campaigns Strong analytical skills and data-driven thinking Up-to-date with the latest trends and best practices in online marketing and measurement Superb verbal and written communication skills Client relationship management abilities Strong skills in lead generation and closing deals Proven working experience in Business Development & Sales is a plus