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Wish-It

Media Buyer

Wish-It · Cairo

Full-time

+2 years

Job Overview

Experience Level
+2 years
Employment Type
Full-time
Workplace Type
Not specified
Location
Cairo
Job function
Marketing and PR
Application Deadline
27 January 2022

About the Role

We are looking for a Media Buyer to negotiate and buy advertising inventory for us. You will ensure that ads reach target audiences through high-quality channels at the lowest possible prices.

In this role, you should be an effective negotiator, critical thinker and able to establish trust and build rapport with clients and media professionals. If you’re knowledgeable about current media channels and advertising options, we’d like to meet you.

Your goal will be to optimize ad exposure and outdo competition while staying within budgets.


Job responsibilities:

- Help identify target audiences and plan media campaigns

- Compare and negotiate rates, ad space and airtime

- Optimize plans and budgets according to the best media mix

- Prepare schedules and adjust when needed

- Experiment with new platforms and channels

- Ensure ads are creative and displayed appropriately

- Monitor costs and return on investment (ROI)

Requirements

- Proven experience as Media Buyer or similar role

- Familiarity with media-buying, planning and research

- Interest in following advertising and media trends

- Excellent communication and negotiation skills

- Organizational and multitasking abilities

- Attention to detail

- Critical thinking skills

- BSc/BA in Marketing, Advertising or related field

Skills

Marketing and PR

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