hero section cover
Breadfast

Paid Ads Lead

Breadfast · Cairo

Full-time

+2 years

Job Overview

Experience Level
+2 years
Employment Type
Full-time
Workplace Type
Not specified
Location
Cairo
Job function
Marketing and PR
Application Deadline
03 September 2024

About the Role

We are looking for a Paid Ads Lead to join our team. In this role, you will be responsible for running, analyzing, and optimizing paid ads campaigns on a variety of platforms, including Facebook Ads, Google Ads, Apple Search Ads, Tiktok Ads, and Twitter Ads. You will work closely with the product and engineering teams to build our MarTech infrastructure that supports our paid ads efforts.
Job responsibilities:
Develop and execute paid ads campaigns on various platforms, including Facebook Ads, Google Ads, Apple Search Ads, Tiktok Ads, and Twitter Ads. Monitor and analyze the performance of paid ads campaigns, using tools such as Amplitude, Adjust, Google and Facebook Ads Manager platforms beside other internal tools. Optimize paid ads campaigns to improve performance and achieve business goals Collaborate with the product and engineering teams to build and maintain the MarTech infrastructure that supports our paid ads efforts Stay up-to-date with the latest trends and best practices in paid advertising, and provide recommendations for improvements and innovations Create and manage budgets for paid ads campaigns, and provide regular reporting on campaign performance and spend Conduct analysis of the acquisition conversion funnels to identify opportunities for improvement and optimization.

Requirements

Bachelor's degree in marketing, advertising, or a related field At least 2 years of experience running paid ads campaigns on Facebook Ads, Google Ads, Apple Search Ads, Tiktok Ads, and/or Twitter Ads Proficiency in using tools such as Adjust, Amplitude, Google and Facebook Ads Manager to analyze and optimize paid ads campaigns Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams Knowledge of the latest trends and best practices in paid advertising, and a willingness to stay up-to-date with industry developments Ability to manage budgets and provide regular reporting on campaign performance and spend

Skills

Marketing and PR

Similar vacancies from other companies

Career180

Career180

5 months ago

Marketing Executive
30 days left

Nasr City , Cairo (Hybrid)

Full-time

+1 years

Execute social media and digital marketing strategies to enhance brand awareness and engagement.Create Compelling, on-brand content in collaboration with designers and creative teams.Manage and maintain the company’s social media platforms (Facebook, Instagram, LinkedIn).Assist in planning and executing marketing campaigns, including audience engagement and handling online feedback.Develop Reels and short-form video content to drive engagement and reach.Stay up to date with social media trends, tools, and best practices.Support the coordination and execution of marketing events and activities.Conduct basic marketing analysis to track campaign performance and identify improvement opportunities.
View Job
Career180

Career180

4 months ago

Events Marketing Internship
53 days left

Mohandessin, Giza (Hybrid)

Internship

No experience needed

Support in creating and editing content for social media, blog posts, and marketing materials related to Career 180 events.Support in planning and executing marketing campaigns for each event to help achieve attendance and registration targets.Conduct market and trend research on event marketing and audience engagement to inspire new campaign ideas.Coordinate with designers and content creators to ensure event marketing materials are delivered on time and aligned with event branding.Help manage event-related content across social media accounts (Instagram, TikTok, LinkedIn, etc.), including scheduling and posting.Participate in brainstorming sessions for new event promotion strategies and initiatives.Support on-site marketing activities during events, including branding visibility and attendee engagement.Assist in coordinating with influencers to help expand event promotion reach.
View Job
Career180

Career180

3 weeks ago

Media Operation Manager
69 days left

El-Zamalek , Cairo (Hybrid)

Full-time

+3 years

Lead and manage the Media Team across Motion Graphics, Videography, and Video Editing.Manage the end-to-end media production workflow from briefing and planning to production and final delivery.Set clear team objectives, KPIs, priorities, and performance standards.Plan and allocate resources across Motion, Videography, and Editing based on project requirements, priorities, and team capacity.Establish, standardize, and continuously improve media processes and workflows.Ensure the quality, consistency, and brand alignment of all media outputs.Collaborate with Marketing, Content, Events, Partnerships, Product, Technology, and other teams to support company-wide initiatives.Drive innovation across media formats, production techniques, AI tools, and emerging technologies.Coach, develop, and grow Media Team members through continuous feedback, learning, and performance management.Identify operational gaps and implement solutions to improve productivity, efficiency, and quality.Build and maintain a scalable media operation capable of supporting increasing content demands and the company’s regional expansion.Establish a scalable media operation with the processes, resources, and capabilities needed to support growing content demands and regional expansion.Create a team culture that encourages ownership, teamwork, creativity, innovation, and continuous learning.
View Job