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Homzmart

Senior SEO Specialist

Homzmart · Cairo

Full-time

+3 years

Job Overview

Experience Level
+3 years
Employment Type
Full-time
Workplace Type
Not specified
Location
Cairo
Job function
Marketing and PR
Application Deadline
28 February 2023

About the Role

  • Develop optimization strategies that increase the company's search engine results rankings

  • Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities

  • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages

  • Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific

  • Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects

  • Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)

  • Implement link building campaigns in coordination with client SEO goals

  • Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals

  • Monitor and evaluate search results and search performance across the major search channels

  • Research SEO keywords to use throughout the company's website and marketing materials

  • Set measurable goals that demonstrate improvement in marketing efforts

  • Monitor daily performance metrics to understand SEO strategy performance

  • Efficiently communicate with other marketing professionals to align goals

  • Collaborate with others within the marketing department to manage SEO strategy

  • Update content and website links for maximum optimization and search engine rankings

  • Communication to team and management on project development, timelines, and results


Job responsibilities:

  • 3+ years' technical SEO experience and an eagerness to learn

  • Excellent time management and communication skills required

  • Tactical/Technical implementation experience in working with multiple complicated sites and migration of sites

  • Knowledge of Google Analytics and Google Search Console tools

  • Experience working with technical SEO tools

  • Experience setting up, optimizing, and creating internal site search strategy

  • Bachelor s degree in Marketing, Business or other related field preferred

Requirements

  • 3+ years' technical SEO experience and an eagerness to learn

  • Excellent time management and communication skills required

  • Tactical/Technical implementation experience in working with multiple complicated sites and migration of sites

  • Knowledge of Google Analytics and Google Search Console tools

  • Experience working with technical SEO tools

  • Experience setting up, optimizing, and creating internal site search strategy

  • Bachelor s degree in Marketing, Business or other related field preferred

Skills

Marketing and PR

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