Marketing and PR

Content Marketing

In this course you will learn:

  • The definitions and concepts of social media marketing.
  • The process of content marketing.
  • How to set the objectives for your campaign?
  • How to set a content marketing strategy?
  • How to write attractive content?
  • How to design simple designs?
Enroll now

Who takes this course

This course is for a person who wants to start his career in content marketing.

Course content

17 Lectures • 2 hours 54 minutes
Introduction
Introduction
1 Lectures
  • Lecture 1: Intro
    2 minutes 38 seconds
Content Marketing Fundamentals
How to start content marketing
16 Lectures
  • Lecture 1: Definitions & Concepts Part 1
    14 minutes 24 seconds
  • Lecture 2: Definitions & Concepts Part 2
    14 minutes 19 seconds
  • Lecture 3: Planning Step 1 (Research)
    12 minutes 55 seconds
  • Lecture 4: Planning Step 2 (Objectives)
    11 minutes 20 seconds
  • Lecture 5: Planning Step 3 (Ideation)
    7 minutes 50 seconds
  • Lecture 6: Planning Step 4 (Know your Audience)
    12 minutes 23 seconds
  • Lecture 7: Planning Step 5 (Setting the Strategy)
    14 minutes 24 seconds
  • Lecture 8: Planning Step 6 (Brief)
    3 minutes 43 seconds
  • Lecture 9: Planning Step 7 (How to play team)
    5 minutes 2 seconds
  • Lecture 10: Planning Step 8 (Execution Writing Part 1)
    14 minutes 11 seconds
  • Lecture 11: Planning Step 8 (Execution Writing Part 2)
    9 minutes 28 seconds
  • Lecture 12: Planning Step 8 ( Execution Canva Part 1)
    14 minutes 5 seconds
  • Lecture 13: Planning Step 8 ( Execution Canva Part 2)
    14 minutes 10 seconds
  • Lecture 14: Planning Step 8 (Finalizing)
    6 minutes 22 seconds
  • Lecture 15: Social Media Content Tips & Tactics
    15 minutes 28 seconds
  • Lecture 16: Conclusion
    1 minute 25 seconds

Meet your instructor

Tamer El-Moghazy

Tamer El-Moghazy

Digitally involved, Marketer by creativity, Pharma by graduation, a Salesperson by experience, a Coach by passion & an author by Gift.

Visit Linkedin

Subscriptions

Start watching our recorded courses in different fields with our great experts

1 Month Subscription
USD 15
Benefits
  • Full access to all courses
  • Full access to material of courses
  • Engage with course instructors
  • Get certificate of completion
1 Year
USD 70
Benefits
  • Full access to all courses
  • Full access to material of courses
  • Engage with course instructors
  • Get certificate of completion
3-Months group subscription
USD 40
Benefits
  • All one month subscription perks
  • Access for three months
  • Access for 3 users