Digital Marketing Basics

Marketing and PR

Digital Marketing Basics

In this course you will learn: - What is Digital Marketing and its different stages. - How to apply the different market strategies for different business types. - How to create a content creation framework? - The steps of content creation - How tracking your website performance will affect your campaigns. - How to create a social media strategy.

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Who takes this course

Students and fresh graduates who want to start their careers in digital marketing.

Course content

10 lectures • 01h 16m

Lecture 1: Intro

00:00 sec
Lecture 2: What is Digital Marketing?

06:38 min
Lecture 3: Digital Marketing and Business Types

04:37 min
Lecture 4: Implementing your Digital Marketing Strategy

08:14 min
Lecture 5: Building a Content Creation Framework Part 1

07:48 min
Lecture 6: Building a Content Creation Framework Part 2

10:31 min
Lecture 7: Resources for Content Creation Framework

06:27 min
Lecture 8: Improving Website Performance

10:24 min
Lecture 9: Social Media Strategy Part 1

08:57 min
Lecture 10: Social Media Strategy Part 2

11:53 min

Meet your instructor

Mahmoud ِAbbas

Passionate about learning and people development

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