Marketing and PR

Digital Marketing Basics

In this course you will learn: - What is Digital Marketing and its different stages. - How to apply the different market strategies for different business types. - How to create a content creation framework? - The steps of content creation - How tracking your website performance will affect your campaigns. - How to create a social media strategy.
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Who takes this course

Students and fresh graduates who want to start their careers in digital marketing.

Course content

10 Lectures • 1 hour 16 minutes
Introduction
Introduction
1 Lectures
  • Lecture 1: Intro
    1 minute
Basics of Digital Marketing
Digital Marketing Fundamentals
9 Lectures
  • Lecture 1: What is Digital Marketing?
    6 minutes 38 seconds
  • Lecture 2: Digital Marketing and Business Types
    4 minutes 37 seconds
  • Lecture 3: Implementing your Digital Marketing Strategy
    8 minutes 14 seconds
  • Lecture 4: Building a Content Creation Framework Part 1
    7 minutes 48 seconds
  • Lecture 5: Building a Content Creation Framework Part 2
    10 minutes 31 seconds
  • Lecture 6: Resources for Content Creation Framework
    6 minutes 27 seconds
  • Lecture 7: Improving Website Performance
    10 minutes 24 seconds
  • Lecture 8: Social Media Strategy Part 1
    8 minutes 57 seconds
  • Lecture 9: Social Media Strategy Part 2
    11 minutes 53 seconds

Meet your instructor

Mahmoud ِAbbas

Mahmoud ِAbbas

Passionate about learning and people development 

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Subscriptions

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USD 15
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1 Year
USD 70
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  • Full access to material of courses
  • Engage with course instructors
  • Get certificate of completion
3-Months group subscription
USD 40
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  • All one month subscription perks
  • Access for three months
  • Access for 3 users