How To Price Your Product | Career 180

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Banking, Finance, & Accounting

How To Price Your Product

Introduction to pricing strategies.
Pros and cons of penetration strategy.
Pros and cons of contribution pricing.
Meaning and pros/cons of value pricing strategy.
Understanding lose leader, psychological, competitor, destroyer, and cost-plus strategies

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Who takes this course

Designed for individuals involved in business and product management, including entrepreneurs, marketing professionals, and business strategists.

Course content

11 lectures • 35m

Lecture 1: Intro

00:52 sec
Lecture 2: Penetration Strategy

03:31 min
Lecture 3: Contribution Pricing

05:06 min
Lecture 4: Marketing Scheming

05:02 min
Lecture 5: Value Pricing

03:48 min
Lecture 6: Lose Leader

03:21 min
Lecture 7: Psychological Pricing

03:09 min
Lecture 8: Competitor Strategy

03:48 min
Lecture 9: Destroyer Strategy

02:06 min
Lecture 10: Cost Plus

03:10 min
Lecture 11: Conclusion

01:14 min

Meet your instructor

Mohamed Sayed

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