Sales and Business Development

Introduction to Strategic Planning

In this course you will learn:

- The importance of strategic planning.

- The elements of the strategic foundation.

- The types of situational analysis.

- What is macro, micro and internal analysis and it’s factors?

- The process of strategic foundation.

- What is micro, macro and internal analysis and it’s factors?

- How to choose the suitable strategy.

Who takes this course

This course for a person who face a problem in strategic planning and wants to know the process of creating a strategic plan, how to create a situational analysis and how to select the suitable strategic plan for each situation.</p>

Course content

10 Lectures 39 minutes 38 seconds
  • Lecture 1: Intro
    41 seconds
  • Lecture 2: What, Why and How?
    4 minutes 31 seconds
  • Lecture 3: Strategic Foundation
    3 minutes 18 seconds
  • Lecture 4: Situational Analysis - Part 1
    3 minutes 22 seconds
  • Lecture 5: Situational Analysis - Part 2
    5 minutes 50 seconds
  • Lecture 6: Situational Analysis - Part 3
    3 minutes 13 seconds
  • Lecture 7: Strategy Selection - Direction Strategies
    9 minutes
  • Lecture 8: Strategy Selection - Competitive Strategies
    5 minutes 8 seconds
  • Lecture 9: Execution and Monitoring
    3 minutes 14 seconds
  • Lecture 10: Conclusion
    1 minute 21 seconds

Meet your instructor

Islam Saadany

Islam Saadany

A Strategy Consultant, who works side by side with business owners and top-level Management on the formulation and implementation of the company's strategic plans. Based on a solid Experience with different size companies across various industries in both Strategy & Organizational Development.

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