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Marketing and PR

Media Buying for TikTok

In this course you will learn:

  • How to Create an ad account on TikTok and account details through this step-by-step video guide.
  • How to create a business TokTok ad Account Creation
  • How to set the campaign objectives and understand the different types of objective campaigns available on TikTok through this video.
  • the different ad campaign types available on TikTok.
  • How to implement the TikTok Pixel on your website, track user behavior, and optimize your ad campaigns.
  • how to encourage users to take a specific action on your website, target the right audience, and track conversions by learning how to create conversion ads on TikTok.
  • How to create lead generation campaigns that collect user information and optimize for maximum conversions.
  • How to use your existing customer data to create custom and lookalike audiences, optimize targeting, and improve ad creatives.
Who takes this course
  • Students
  • Person who is interested to start creating ads on TikTok
Course content
10 lectures • 01h 00m
  • Lecture 1: Intro
    01:26 min
  • Lecture 2: How to Create Ad Account on TikTok?
    05:04 min
  • Lecture 3: How To Create Business Account and Account Settings?
    06:24 min
  • Lecture 4: Explain Dashboard in Ad Account and Types of Objective Campaigns
    07:21 min
  • Lecture 5: Type of Ads Campaign & How to Create Ad Campaign
    15:39 min
  • Lecture 6: How to Setup Pixel Code to your Website?
    03:50 min
  • Lecture 7: How to Create Conversions Ads in TikTok?
    05:16 min
  • Lecture 8: How to Create Lead Generation Campaign in TikTok?
    06:15 min
  • Lecture 9: How to Make Custom Audience & Lookalike Audience?
    05:53 min
  • Lecture 10: Reporting
    03:03 min

Meet your instructor

Maha Elkhadry

Visit Linkedin

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