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IT & Tech

Product Management

In this course you will learn o What product management is.

- Types of products.

- The life cycle through which a product goes. 

- Criteria of a product manager. 

- What might cause a product to fail. 

- How to think of a product design that satisfies customers’ needs. 

- How to view the whole market with the competitors through the gathered data.

Who takes this course

This course is for you if you have a passion to make a career in the product management field. This course gives you an overview of how product managers work and some of the challenges that they might face throughout their career paths.  

Course content
26 lectures • 02h 22m
  • Lecture 1: Intro
    02:03 min
  • Lecture 2: What is Product Management
    05:31 min
  • Lecture 3: Types of Products
    08:16 min
  • Lecture 4: Examples For Product Management (Spotify)
    04:14 min
  • Lecture 5: Examples For Product Management (Tissues Industry)
    05:01 min
  • Lecture 6: Product Life Cycle (Introduction)
    05:15 min
  • Lecture 7: Product Life Cycle (Growth & Maturity)
    06:20 min
  • Lecture 8: Product Life Cycle (Decline)
    05:43 min
  • Lecture 9: Typical Duties of a Product Manager
    05:03 min
  • Lecture 10: Product Managers Skills
    07:01 min
  • Lecture 11: Product Manager Vs. Entrepreneur Vs. Project Manager
    04:15 min
  • Lecture 12: Why Do Products Fail
    03:27 min
  • Lecture 13: Value Proposition Canvas (Customer Profile)
    08:06 min
  • Lecture 14: Value Proposition Canvas (Value Map)
    05:13 min
  • Lecture 15: SWOT Analysis
    05:48 min
  • Lecture 16: Design Thinking Framework (Understand)
    04:30 min
  • Lecture 17: Design Thinking Framework (Explore & Materialize)
    05:14 min
  • Lecture 18: Customer Experience CX (User Interface UI& User Experience UX)
    08:08 min
  • Lecture 19: Wireframes, Prototyping And MVP
    06:04 min
  • Lecture 20: Marketing Mix
    05:25 min
  • Lecture 21: Buyer Personal And Journey
    06:36 min
  • Lecture 22: Business Model Types
    06:29 min
  • Lecture 23: Agile Development
    06:18 min
  • Lecture 24: Agile Manifesto
    05:04 min
  • Lecture 25: Product Management Career Path
    06:44 min
  • Lecture 26: Conclusion
    00:55 sec

Meet your instructor

Mohamed Abo El-Enin Rabee

PMP® holder with an agile and entrepreneurial mindset, and a bachelor’s degree in nanotechnology engineering. I have a diversified background in business operations, IT, software development and management, marketing and commercialization, innovation programs design, coaching and facilitation. Managed different teams from 5 to 20 members. Delivered +3000 training hours to age groups starting from school students to expert professionals. Founded a social enterprise in education and made a high impact on a regional scale.

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