Mustafa Khattab

Mustafa Khattab currently serves as the COO of POV and the Founder &
CEO of HomeHive, leading two fast-growing brands built on operational
discipline, scalable systems, and execution excellence.
Under his leadership, POV; which secured investment on Shark Tank, has
expanded significantly within three years, establishing strong operational
foundations and sustainable growth frameworks. At HomeHive, he applies
the same system-driven approach to the kitchenware market, combining
product innovation with robust logistics infrastructure and performance-focused execution.
With over seven years of experience in logistics and operations prior to launching his ventures,
Khattab built his expertise within high-performance corporate environments. He began his career
at talabat, where he managed complex supply chains and optimized operational processes across
multiple functions. He later joined Aramex, consistently ranking among top achievers and
delivering measurable commercial and operational impact.
Khattab’s transition from corporate high-performer to entrepreneur reflects his ability to translate
strategy into structured execution, design system-driven business models, and build sustainable
growth engines. His leadership and impact in operations and entrepreneurship have earned him a
Forbes 30 Under 30 nomination, recognizing his influence in building scalable, performance-led
organizations.
He remains focused on strengthening POV and HomeHive’s market leadership, optimizing
operational efficiency, and building long-term value through disciplined growth and innovation.