Writing and Content
Copywriting Program
It's an Online program includes 6 sessions Start Date : 5/2/2022 - End Date : 16/2/2022 You will learn in our Copywriting program the upcoming content: Understand what content marketing is, identify your role as a copywriter in it, the link between copywriting and content marketing 5Ws. Learn how to ditch typical briefing templates, create a full content strategy with its 5 pillars, identify drafting challenges, highlight what to add in your copy to make a content go viral. Finally you will know what makes your portfolio stands out, your next action plan to be a rockstar copywriter. Please check the full course content below:
Live Course Schedule
Session 1
-Understand what's content marketing -Identify your role as a copywriter in it -Link between copywriting and content marketing 5Ws
Session 2
-Take an in-depth brief -Ditch typical briefing templates -Extract exclusive data from the client
Session 3
-Create a full content strategy with its 5 pillars -Practice the application of each pillar on your copy
Session 4
-Identify drafting challenges -Identify writer's block causes and how to avoid them -Know how to generate creative ideas -How to apply short-term influencive items to your content
Session 5
-Highlight what to add in your copy to make a content go viral -Get deep into the top Model used for creating a copy that sells -Win a checklist of how to know my copy is ready to get published
Session 6
-Create an attractive Portfolio for job hunting -Know what makes your portfolio stands out -Identify your next action plan to be a rockstar copywriter -Explore your options in the 2022 job market