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Jobzella

Analyst Social Listening

Jobzella ·

Full-time

+4 years

Job Overview

Experience Level
+4 years
Employment Type
Full-time
Workplace Type
Not specified
Location
Not specified
Job function
Marketing and PR
Application Deadline
30 May 2025

About the Role

Job Purpose:
The Social Listening Analyst is responsible for real-time monitoring of social media and online
conversations to track brand mentions, emerging trends, and potential crises. This role provides
rapid insights to internal teams, refines search queries for accuracy, and ensures timely
escalation of sentiment shifts.
Accountabilities (but not limited to):
Real-Time Monitoring & Alerts:
• Conduct daily tracking of brand mentions, customer sentiment, and competitor activities
across digital and social media channels.
• Identify and flag potential crisis situations, negative sentiment spikes, or brand risks in
real-time.
• Deliver rapid-response alerts and reports to internal teams.
Social Trend & Conversation Tracking:
• Monitor online discussions, emerging issues, and viral content related to the brand or
industry.
• Detect and report shifts in consumer behavior, sentiment, and engagement.
• Identify key influencers, trending topics, and emerging narratives.
Ad-Hoc Deep Dive Analysis:
• Assist in deeper analysis of emerging brand-related topics or crisis situations.
• Support reporting for leadership and cross-functional teams with meaningful insights.
Service Recovery:
• Intervene on high priority cases by deflecting them off public spaces
• Escalate complex issues to the appropriate departments while maintaining ownership until
resolution.

Requirements

2-4 years in social listening, online monitoring, or digital analytics.
• Bachelor’s degree in marketing / communications, or related field.
• Proficient in English and Arabic.
• Proficient in platforms like Talkwalker, Brandwatch, Meltwater, Sprinklr or similar.

Skills

Marketing and PR

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