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Sales and Business Development

Selling Techniques

In this course you will learn:

- Sales function within the organization.

- The FABE model for product knowledge.

- How to make a competitive analysis.

- The difference between outbound and inbound.

- How to make a cold call.

- how to identify the customer's needs.

- How to deal with objections.

- How to close deals.

- Following up process.

Who takes this course

This course for a person who is interested in sales and wants to learn the selling techniques, sales function, sales process, how to deal with objection and how to close deals.

Course content
17 lectures • 01h 07m
  • Lecture 1: Intro.
    01:28 min
  • Lecture 2: Sales Function within the Organization
    04:37 min
  • Lecture 3: Sales Mindset.
    04:56 min
  • Lecture 4: Product Knowledge (FABE).
    05:07 min
  • Lecture 5: Competitive Analysis
    03:02 min
  • Lecture 6: Prospecting
    05:36 min
  • Lecture 7: Outbound Vs Inbound
    04:27 min
  • Lecture 8: Cold Calls
    06:53 min
  • Lecture 9: Identifying the Customer's Need
    04:09 min
  • Lecture 10: Asking Effective Questions
    03:23 min
  • Lecture 11: Presentation & Blocking Objections
    05:56 min
  • Lecture 12: Demo
    02:18 min
  • Lecture 13: Closing & Creating Sense of Urgency
    02:54 min
  • Lecture 14: Offering the Price
    02:48 min
  • Lecture 15: Discounts
    04:06 min
  • Lecture 16: Follow UP
    02:20 min
  • Lecture 17: Summary
    03:16 min

Meet your instructor

Karim Mustafa

I am a Quality Assurance and Training Manager at Nana | نعناع, the leading online grocery platform in the Middle East. With over 8 years of experience in various industries, I have developed and honed my skills in training and development, sales and business development, and on-boarding. I am passionate about empowering and developing young professionals through sharing the latest and best practices in selling, CRM, and customer service. I hold two LinkedIn certifications in Selling to Executives and Organizational Learning and Development, which demonstrate my expertise and commitment to excellence in my field.

In my current role, I lead the customer experience team in delivering exceptional service and support to our users. I am responsible for creating and optimizing the training and quality standards and processes for Nana | نعناع. I have trained more than 800 hours and helped more than 10,000 employees and partners to improve their skills and performance. As a result, I have contributed to increasing the user retention rate, customer satisfaction, and revenue growth for Nana | نعناع. I am always eager to learn new skills and technologies and to collaborate with diverse and talented teams. My goal is to make Nana | نعناع the most trusted and convenient online grocery platform in the region.

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