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Marketing and PR

Practical Marketing that Sells

In this course you'll learn:

 - The base of marketing and its importance.

 - Different marketing strategies and mixes like the 7 Ps.
 - Variety of tools in marketing and Porter's five forces.
 - What are the PESTEL analysis and how to conduct it.
 - About VRIO Framework.
 - What is BCG matrix.

Who takes this course

Anyone interested in marketing (offline and online) and wants to know different marketing strategies that is efficient and has a high return of investment. 

Course content
12 lectures • 56m
  • Lecture 1: Intro
    00:59 sec
  • Lecture 2: Iceberg
    03:14 min
  • Lecture 3: Marketing Segmentation
    10:27 min
  • Lecture 4: Marketing Mix
    07:04 min
  • Lecture 5: Buyer Persona
    01:50 min
  • Lecture 6: Strategy
    07:32 min
  • Lecture 7: Prisoners Dilemma
    03:31 min
  • Lecture 8: Marketing Strategy
    00:56 sec
  • Lecture 9: Porter's Five Forces
    08:08 min
  • Lecture 10: PESTEL Analysis
    04:17 min
  • Lecture 11: VRIO Framework
    03:46 min
  • Lecture 12: BCG Matrix
    04:55 min

Meet your instructor

Ahmed Radi

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