One Man Show Digital Marketer
Despite the continued use of traditional marketing techniques, businesses are increasingly focusing on online tools like social media and search engines. These technologies take into account the customer's journey and the way they choose their purchases. Understanding digital marketing tactics and becoming familiar with the essential technology that support them are crucial for marketers. This program will give you a comprehensive understanding of digital marketing and insight into important topics like content writing, social media ads, Email marketing, SEO and so on.
- How to Make a Digital Marketing Plan?
- How to write a creative content?
- The fundamentals of copy writing.
- How to use SEO to rank your website?
- How to make an E-mail marketing campaign?
- How to make chatbots?
- How to make Facebook and Instagram Ads?
- How to create designs for social media?
- How to Secure your business accounts?
Course 1
In this course you'll learn:
- What is SOSTAC?
- What is situational analysis and marketing trends?
- What is the objectives, strategy, tactics, actions and control of SOSTAC plan
- What are marketing strategies and how to make it.
- How to effectively use Ansoff matrix to increase your product's market share.
- How to conduct a SMART objective.
-
Intro
1 minute 4 seconds -
Introduction for SOSTAC (Digital Marketing Plan)
2 minutes 49 seconds -
Situational Analysis of SOSTAC (Customer Analysis)
7 minutes 18 seconds -
Situational Analysis of SOSTAC (Competitive Analysis)
10 minutes 29 seconds -
Situational Analysis of SOSTAC (Company/Product Analysis)
13 minutes 49 seconds -
Situational Analysis of SOSTAC (Market Trends)
7 minutes 47 seconds -
Objectives of SOSTAC
8 minutes 58 seconds -
Strategy of SOSTAC
2 minutes 1 second -
Tactics of SOSTAC
12 minutes 2 seconds -
Actions of SOSTAC
2 minutes 42 seconds -
Control of SOSTAC
8 minutes 26 seconds -
Summary of SOSTAC
2 minutes 6 seconds
Course 2
In this course you will learn:
- Know the difference between Content & Copy Writer.
- How to create perfect brief.
- Some rules for the writing process.
- How to choose the suitable brand voice for different campaigns.
- Keys success metrics of a campaign.
-
Intro
30 seconds -
Understanding Marketing & Consumer Behavior
2 minutes 1 second -
Content Writer vs. Copywriter
11 minutes 55 seconds -
What is Creative Brief
12 minutes 23 seconds -
Buyer Persona
5 minutes 1 second -
Writing Process
10 minutes 1 second -
Brand Voice
3 minutes 45 seconds -
Key Success Metrics
3 minutes 26 seconds -
Conclusion
24 seconds
Course 3
In this course you'll learn:
- What is email marketing funnel?
- What are lead magnets and opt-in tips?
- What is email sequences?
- What are the email subject and content writing tips?
- How to setting up your Mailchimp?
- How to create your first campaign?
- Different tools of Email marketing.
- How to create an Email campaign efficiently.
-
Intro
48 seconds -
Course Content
1 minute 8 seconds -
Email Marketing Funnel
2 minutes 54 seconds -
Lead Magnets
2 minutes 12 seconds -
Opt-in Tips
3 minutes 15 seconds -
Email Sequences
3 minutes 24 seconds -
Email Subject Writing Tips
2 minutes 43 seconds -
Email Content Writing Tips
4 minutes 6 seconds -
Email Marketing Tools
1 minute 34 seconds -
Setting Up Your Mailchimp
1 minute 28 seconds -
Importing Contacts
1 minute 43 seconds -
Creating Your First Campaign
3 minutes 2 seconds
Course 4
In this course you'll learn:
-What is direct marketing?
-What are chatbots?
-Why and when to use chatbots?
-What is the chatbot building process?
-How to build your first chatbot with Chatfuel?
-How to collect leads from comments using Chatfuel?
-
Intro
47 seconds -
Direct Marketing
3 minutes 39 seconds -
What are Chatbots?
2 minutes 8 seconds -
Why Chatbots?
1 minute 33 seconds -
Types of Chatbots
3 minutes 56 seconds -
When to Use Chatbots?
2 minutes 49 seconds -
Chatbots Building Process
4 minutes 32 seconds -
Building Your First Chatbot with Chatfuel
4 minutes 25 seconds -
Collecting Leads from Comments Using Chatfuel
2 minutes 4 seconds
Course 5
In this course you'll learn:
-A recap of e-mail marketing.
-What is e-mail marketing automation?
-The process of e-mail marketing.
-List building automation.
-Mailchimp customer journey automation.
-The types of email marketing automation.
-How to activate customer journey on Mailchimp?
-What is the sign up customer journey tutorial on Mailchimp?
-
Intro
49 seconds -
E-mail Marketing Recap
4 minutes 43 seconds -
Understanding E-mail Marketing Automation
5 minutes 2 seconds -
Process of E-mail Marketing
3 minutes 50 seconds -
List Building Automation
3 minutes 18 seconds -
Mailchimp Customer Journey Automation
3 minutes 47 seconds -
Activating Customer Journey on Mailchimp
2 minutes 10 seconds -
Sign Up Customer Journey Tutorial on Mailchimp
4 minutes 45 seconds
Course 6
In this course you will learn:
-What is a marketing funnel.
-The difference between digital and manual marketing.
-Importance if digital marketing.
-How to start a marketing campaign.
-When to use digital marketing and when to use manual marketing.
-
Intro
1 minute 22 seconds -
Marketing funnel
9 minutes 6 seconds -
Importance of Digital Marketing
5 minutes 52 seconds -
Intro to Ads Manager
12 minutes 24 seconds -
Campaign Setup Part 1
18 minutes 19 seconds -
Campaign Setup Part 2
8 minutes 56 seconds -
Ads Manager Results and Campaign Optimization
8 minutes 50 seconds
Course 7
In this course you will learn:
- The different types of digital attacks that you may face.
- How to protect your accounts before the attack?
- How secure your passwords, the common unsecured password and the to check the security of your passwords?
- How to active the two factors authentication for your accounts?
- How to create meta for business account?
- How to verify your meta for business?
- How to secure your data?
- What you should make during the attack and after it?
-
Intro
1 minute 59 seconds -
Who May Attacked and Why
2 minutes 18 seconds -
Attacks Types
4 minutes 52 seconds -
Introduction to Pre. Phase
59 seconds -
Password security
6 minutes 22 seconds -
Two Factors Authentication
1 minute 44 seconds -
Instagram Security Two Factors Authentication
5 minutes 12 seconds -
Meta Business Security
4 minutes 28 seconds -
Meta for Business
3 minutes 41 seconds -
Meta Business Verification
2 minutes 34 seconds -
Facebook Possible Fraud
2 minutes 25 seconds -
Access History for Apps and Users
4 minutes 31 seconds -
During the Attack
4 minutes 7 seconds -
Account Security Checklist
4 minutes 40 seconds
Course 8
In this course you will learn:
- The importance of strategic planning.
- The elements of the strategic foundation.
- The types of situational analysis.
- What is macro, micro and internal analysis and it’s factors?
- The process of strategic foundation.
- What is micro, macro and internal analysis and it’s factors?
- How to choose the suitable strategy.
-
Intro
41 seconds -
What, Why and How?
4 minutes 31 seconds -
Strategic Foundation
3 minutes 18 seconds -
Situational Analysis - Part 1
3 minutes 22 seconds -
Situational Analysis - Part 2
5 minutes 50 seconds -
Situational Analysis - Part 3
3 minutes 13 seconds -
Strategy Selection - Direction Strategies
9 minutes -
Strategy Selection - Competitive Strategies
5 minutes 8 seconds -
Execution and Monitoring
3 minutes 14 seconds -
Conclusion
1 minute 21 seconds
Course 9
In this course you will learn:
- Introduction to SEO and Search Engines: Learn the basics of SEO and how search engines function to drive organic traffic.
- Website Traffic and Customer Reach: Understand different methods to attract customers and optimize your website to increase its visibility.
- Google Algorithms and Updates: Explore the evolution of Google's algorithms and the impact of updates on search rankings.
- SEO Steps and Mozlow's Hierarchy of SEO Needs: Follow a step-by-step approach to implement SEO techniques and prioritize optimization tasks.
- Keyword Research and Content Creation: Discover effective strategies for researching keywords and creating compelling content that resonates with your target audience.
- Website Optimization and Analysis: Learn optimization techniques to enhance user experience, and utilize tools to analyze your website's SEO performance and make necessary improvements.
-
Intro
53 seconds -
What Does SEO Mean? Why Is It Important?
2 minutes 5 seconds -
Important Definitions & Terminologies
3 minutes 20 seconds -
Sources of Website Traffic
2 minutes 33 seconds -
How Do Search Engines Work?
2 minutes 25 seconds -
Google Algorithm Updates
6 minutes 44 seconds -
Search Engine Optimization Steps
5 minutes 25 seconds -
Customer Personality
4 minutes 42 seconds -
Keywords Planning Part 1
5 minutes 39 seconds -
Keywords Planning Part 2
6 minutes 13 seconds -
Building an SEO Friendly Website
5 minutes 28 seconds -
Optimized Content
4 minutes 5 seconds -
Reports & Analysis
1 minute 40 seconds -
On-page Optimization
9 minutes 2 seconds -
Off Page Optimization (Link Building)
5 minutes 58 seconds -
Technical Optimization
5 minutes 42 seconds -
Google Search Console
3 minutes 30 seconds
Course 10
In this course you will learn:
- Fundamental AI Concepts: Learn how AI analyzes data and its three main types - Reactive AI, Limited Memory AI, and Deep Learning AI.
- Advanced AI Applications: Explore Theory of Mind AI, Robotics AI, and Self-aware AI and their impact on marketing.
- NLP and Generative AI: Understand how Natural Language Processing and Generative AI transform customer interactions and content creation.
- Marketing Strategy with Chat GPT: Utilize Chat GPT to generate ideas, build detailed marketing plans, and enhance brand presence.
- Social Media Planning: Create engaging social media strategies using Chat GPT's capabilities.
- Productivity Boost: Discover 10 practical uses of Chat GPT to enhance overall productivity.
-
Intro
58 seconds -
How Do we Learn?
3 minutes 25 seconds -
AI Types (Reactive AI)
2 minutes 15 seconds -
AI Types (Limited Memory AI)
2 minutes 3 seconds -
AI Types (Deep Learning AI)
2 minutes 3 seconds -
3 Types of AI
1 minute 35 seconds -
AI Types of (NLP and Generative AI)
3 minutes 43 seconds -
How to use AI in Marketing? (Generate Ideas)
6 minutes 6 seconds -
How to use AI in Marketing? (Generate Marketing Plans)
4 minutes 50 seconds -
How to use AI in Marketing? (Branding)
3 minutes 50 seconds -
How to use AI in Marketing? (Social Media Platforms)
5 minutes 8 seconds -
How to use AI in Marketing? (Improving the Display of the Output of Chat GPT)
3 minutes 7 seconds -
How to use AI in Marketing? (Creating Scripts)
7 minutes 15 seconds -
Other Uses for Chat GPT
1 minute 36 seconds -
10 Uses of Chat GPT
3 minutes 35 seconds -
Using Synthesia
2 minutes 24 seconds -
Conclusion
3 minutes 24 seconds -
Tips and Tricks
3 minutes 10 seconds
Course 11
In this course you will learn:
- Introduction to marketing and its role in business strategy.
- Exploring key marketing terms: needs, wants, demands, products, services, values, satisfaction, and markets.
- Customer-centric approach: Understanding and fulfilling customer needs and preferences.
- Impact of marketing on business success: Acquiring, retaining, and generating revenue from customers.
- Marketing vs. Selling: Building long-term relationships through value creation.
-
Intro
38 seconds -
Marketing Concept
5 minutes 56 seconds -
Marketing Terms (Needs, Wants, and Demands)
3 minutes 16 seconds -
Marketing Terms (Products and Services)
3 minutes 5 seconds -
Marketing Terms (Values)
3 minutes 1 second -
Marketing Terms (Satisfaction)
4 minutes 2 seconds -
Marketing Terms (Markets)
3 minutes 10 seconds -
Marketing is Business
1 minute 45 seconds -
Marketing vs. Selling
7 minutes
Course 12
In this course you will learn:
- The definitions and concepts of social media marketing.
- The process of content marketing.
- How to set the objectives for your campaign?
- How to set a content marketing strategy?
- How to write attractive content?
- How to design simple designs?
Introduction
-
Intro
2 minutes 38 seconds
Content Marketing Fundamentals
-
Definitions & Concepts Part 1
14 minutes 24 seconds -
Definitions & Concepts Part 2
14 minutes 19 seconds -
Planning Step 1 (Research)
12 minutes 55 seconds -
Planning Step 2 (Objectives)
11 minutes 20 seconds -
Planning Step 3 (Ideation)
7 minutes 50 seconds -
Planning Step 4 (Know your Audience)
12 minutes 23 seconds -
Planning Step 5 (Setting the Strategy)
14 minutes 24 seconds -
Planning Step 6 (Brief)
3 minutes 43 seconds -
Planning Step 7 (How to play team)
5 minutes 2 seconds -
Planning Step 8 (Execution Writing Part 1)
14 minutes 11 seconds -
Planning Step 8 (Execution Writing Part 2)
9 minutes 28 seconds -
Planning Step 8 ( Execution Canva Part 1)
14 minutes 5 seconds -
Planning Step 8 ( Execution Canva Part 2)
14 minutes 10 seconds -
Planning Step 8 (Finalizing)
6 minutes 22 seconds -
Social Media Content Tips & Tactics
15 minutes 28 seconds -
Conclusion
1 minute 25 seconds
Course 13
In this course you'll learn:
-What is Growth Hacking?
-Why Growth Hacking is a Must for Startups?
-How to Start Implementing Growth Hacking in your Startup?
-How to Learn Growth Hacking?
-What is Growth Hacking Process?
-What is North Star Metric?
-What is Pirate Funnel and Pirate Funnel Canvas?
-How to Form your Growth Hacking Team?
-What are the Famous Case Studies?
-
Intro
1 minute 35 seconds -
What is Growth Hacking?
4 minutes 5 seconds -
Why Growth Hacking is a Must for Startups?
4 minutes 30 seconds -
How to Start Implementing Growth Hacking in your Startup?
1 minute 30 seconds -
How to Learn Growth Hacking?
3 minutes 23 seconds -
Growth Hacking Process
3 minutes 37 seconds -
North Star Metric
3 minutes 29 seconds -
Pirate Funnel
5 minutes 13 seconds -
Pirate Funnel Canvas
7 minutes 19 seconds -
Forming your Growth Hacking Team
3 minutes 1 second -
Famous Case Studies
3 minutes 41 seconds
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- Full access to all courses
- Full access to material of courses
- Engage with course instructors
- Get certificate of completion
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- Access for three months
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